{"id":4789,"date":"2021-09-13T20:45:42","date_gmt":"2021-09-13T20:45:42","guid":{"rendered":"https:\/\/pitchperfect.be\/?post_type=whitepapers&p=4789"},"modified":"2023-05-08T13:02:18","modified_gmt":"2023-05-08T13:02:18","slug":"the-evolution-of-sales","status":"publish","type":"whitepapers","link":"https:\/\/pitchperfect.be\/en\/whitepapers\/the-evolution-of-sales\/","title":{"rendered":"The evolution of sales."},"content":{"rendered":"

Some 30 years ago, we lived in a completely different world where technology had not yet taken over and sales were almost entirely transactional. I have a product that you need and you don't have many other options but to buy from me. Seller-product-customer principle with a focus on making a quick sale without emphasising the actual problem your customer is facing and how your product or service can solve that problem. Very short sales cycle, quick decisions and one decision maker are...<\/p>","protected":false},"featured_media":7259,"template":"","categories":[44,45],"tags":[49],"class_list":["post-4789","whitepapers","type-whitepapers","status-publish","has-post-thumbnail","hentry","category-training-coaching","category-representation","tag-rep"],"acf":[],"yoast_head":"\nDe evolutie van sales. - Pitch Perfect<\/title>\n<meta name=\"description\" content=\"In de wereld van dertig jaar geleden was technologie nog niet zo prominent aanwezig. 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Ik heb een product dat je nodig hebt en je hebt niet veel andere opties dan bij mij te kopen. Verkoper-product-klant-principe met de focus op het maken van een…","_links":{"self":[{"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/whitepapers\/4789","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/whitepapers"}],"about":[{"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/types\/whitepapers"}],"version-history":[{"count":3,"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/whitepapers\/4789\/revisions"}],"predecessor-version":[{"id":7262,"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/whitepapers\/4789\/revisions\/7262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/media\/7259"}],"wp:attachment":[{"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/media?parent=4789"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/categories?post=4789"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pitchperfect.be\/en\/wp-json\/wp\/v2\/tags?post=4789"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}