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The shipping company is the inventor and pioneer of cruising and elevates pampering to an art form. Luxury, in the sense of Hapag-Lloyd Cruises, is much more than champagne and caviar. It is the intense experience, the delivery of goose bump moments and the further discovery of the world. Besides many world records according to the Guinness Book of Records, the shipping company can also boast the title of 'Best Cruise Ship in the World', judged by Berlitz Cruise Guide. Since 1999, they have had 'the best ship in the world' in their fleet, today even number one AND two. Their five ships, floating boutique hotels, each have their own special character. In all luxury and comfort, they sail their guests to hundreds of destinations and surprise them with interesting programmes on board and ashore. One thing never changes: the passion of the crew to realise the personal dreams of their guests.
Between 2019 and 2021 the Hapag-Lloyd fleet was expanded with three new 5-star expedition ships HANSEATIC nature, HANSEATIC inspiration and HANSEATIC spirit. Naturally equipped with state-of-the-art technology. With PC6, the highest ice class for passenger ships, they are also suitable for expeditions to the polar regions as well as for luxury cruises to tropical destinations such as the Amazon, with a maximum of 230 passengers.
Hapag-Lloyd Cruises does not just do cruises, the shipping company turns dreams into reality.
Hapag-Lloyd Cruises was looking for an outgoing person who could perfectly nestle within the luxury segment. The challenge was great, as the DNA of the shipping company is German and consequently the perception on the market was defined as "The best there is, but not internationally tinted." Since 2014, Pitch Perfect has been responsible for Business Development for this shipping company. This proved to be a shot in the arm, a golden combination between a fantastic product and the drive and market knowledge of Pitch Perfect.
Year after year, both B2B and B2C sales grew steadily. In the B2B sector, product knowledge was increased through training, events and study trips to such an extent that specific offices obtained the title of specialist and, consequently, became the reference in the market. With these offices and the strong cooperation with tour operators, group concepts were developed towards, among others, Antarctica, Iceland and the Mediterranean Sea. As a result, the number of international guests grew steadily, and the experience on board also acquired an international character.
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