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The shipping company is the inventor and pioneer of cruising and elevates pampering to an art form. Luxury, in the sense of Hapag-Lloyd Cruises, is much more than champagne and caviar. It is the intense experience, the delivery of goose bump moments and the further discovery of the world. Besides many world records according to the Guinness Book of Records, the shipping company can also boast the title of 'Best Cruise Ship in the World', judged by Berlitz Cruise Guide. Since 1999, they have had 'the best ship in the world' in their fleet, today even number one AND two. Their five ships, floating boutique hotels, each have their own special character. In all luxury and comfort, they sail their guests to hundreds of destinations and surprise them with interesting programmes on board and ashore. One thing never changes: the passion of the crew to realise the personal dreams of their guests.
Between 2019 and 2021 the Hapag-Lloyd fleet was expanded with three new 5-star expedition ships HANSEATIC nature, HANSEATIC inspiration and HANSEATIC spirit. Naturally equipped with state-of-the-art technology. With PC6, the highest ice class for passenger ships, they are also suitable for expeditions to the polar regions as well as for luxury cruises to tropical destinations such as the Amazon, with a maximum of 230 passengers.
Hapag-Lloyd Cruises does not just do cruises, the shipping company turns dreams into reality.
Hapag-Lloyd Cruises zocht naar een outgoing persoon die naadloos zou passen binnen het luxe segment. De uitdaging was aanzienlijk, gezien het feit dat het DNA van de rederij Duits is en de perceptie op de markt werd omschreven als ‘Het beste wat er is, maar niet internationaal georiënteerd.’ Sinds 2014 is Pitch Perfect verantwoordelijk voor het business development van deze rederij. Deze samenwerking bleek zeer succesvol te zijn, waarbij een perfecte combinatie ontstond tussen een uitstekend product en de gedrevenheid en marktkennis van Pitch Perfect.
Jaar na jaar vertoonde zowel de B2B- als de B2C-verkoop een gestage groei. In het B2B-segment werd de productkennis aanzienlijk versterkt door middel van trainingen, evenementen en studiereizen, waardoor specifieke kantoren de titel van specialist verkregen en daarmee de referentie op de markt werden. In nauwe samenwerking met deze kantoren en sterke partnerships met touroperators werden groepsreisconcepten ontwikkeld, gericht op bestemmingen zoals Antarctica, IJsland en de Middellandse Zee. Als gevolg hiervan groeide het aandeel internationale gasten gestaag, waardoor de ervaring aan boord een internationaal karakter kreeg.
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